In How to Create a Personal Brand as a Marketing Executive, ExecSense examines specific ways to use speaking engagements, published articles and social media web sites as a way to establish yourself as a thought leader. Take the 60 minutes to view this webinar (on your computer, mobile phone, iPod or printed out) to understand how to go about sharing your thought leadership in each of these areas and the best ways to establish yourself as a personal brand (apart from/in addition to that of your company).
Upon ordering, ExecSense will email you a link to download the webinar for viewing on your computer, mobile media device (iPod/iPhone, Blackberry), or printed out. The downloaded files will include the PowerPoint presentation, audio narration and jpeg images of the slides (for watching on your mobile media device).
The webinar is led by Patrick Schwerdtfeger, an expert at helping marketing executives create a personal brand, and focuses on:
• Everything a marketing executive needs to know in 60 minutes about how to create a personal brand for themselves by sharing their thought leadership in social media web sites, speaking engagements and published articles
• The 10 questions that are asked the most by marketing executives with respect to how to create a personal brand for themselves
• Specific suggestions for marketing executives on the best venues for speaking engagements, marketing/business publishers and social media web sites to feature your thought leadership
• Sure-fire methods for getting your content/presentation/speech into these channels and ways to increase your exposure
• Case studies of other marketing executives that have had success creating a personal brand for themselves, how it opened new doors for them, and important lessons learned
Praise for ExecSense Webinars:
“Well organized, well articulated, and easy to follow. The ExecSense webinar I attended was the best virtual learning experience I've had in quite some time.” – Brian K. Moore, HR Communications, Humana
“Thorough, informative and interesting...an efficient, effective means of gaining in depth insight into topics that affect every executive's business decision-making.” - Greg Nowak, Partner, Pepper Hamilton
“...get leading intelligence without ever leaving your office.” – Alex Wilmerding, Vice President, Citigroup
As with any ExecSense webinar, if you are not 100% happy with this webinar, you can exchange it for any other webinar.
Two Options
Option 1: Registration for 1 + Free Pass for a Colleague + Access All Webinars for 1 Year – $500
Subscription includes access to all previous marketing webinars (a $5,000 value), all upcoming webinars on the most important topics, trends and technologies for marketing executives that arise over the course of the upcoming year, and webinars that keep you in-the-know on topics such as “What Marketers Need to Know About Social Networking Analytics,” “What Marketers Should Know About Creating an iPhone App for Their Company,” “Public Speaking and Presentation Skills for Marketing Executives,” “What to Know Before Negotiating Your Next Raise, Compensation Plan and/or Employment Agreement,” and “How to Get Published as a Marketing Executive.” Upon subscribing, you’ll start receiving an email every two weeks notifying you of upcoming webinars, for which you can attend any live or have the files sent to you afterwards (you will also receive a username/password to be able to download any previous webinar directly from our web site). Free pass is for this webinar and the access code can be emailed to any colleague.
Option 2: Registration for 1 Person to View This Webinar – $250 Per Attendee
If you would like to register multiple people to attend this webinar, please update the number of people in the QTY column on the next page once you click on the Add to Cart button. The access code you receive if signing up for one person will only be valid for one attendee.
For information on bulk discounts or companywide access to all webinars, please email store@execsense.com.
