In How to Create a Personal Brand as a Chief Financial Officer, ExecSense examines specific ways to use speaking engagements, published articles and social media web sites as a way to establish yourself as a thought leader. Take the 60 minutes to view this webinar (on your computer, mobile phone, iPod or printed out) to understand how to go about sharing your thought leadership in each of these areas and the best ways to establish yourself as a personal brand (apart from/in addition to that of your company).
If you cannot call-in to attend the webinar and view the presentation on Tuesday, July 27th, at 1:00 EST, ExecSense will email you the PowerPoint, audio and supplementary files by the next day for viewing at your convenience (you simply need to register before the webinar occurs).
The webinar is led by Christine Hollinden (President, Hollinden Professional Services Marketing), an expert at helping CFOs create a name for themselves, and focuses on:
• Everything a CFO needs to know in 60 minutes about how to create a personal brand by sharing thought leadership in social media web sites, speaking engagements and published articles
• The 10 questions that are asked the most by CFOs with respect to how to create a personal brand for themselves
• Specific suggestions on the best venues for CFO speaking engagements, business publishers and social media web sites to feature your thought leadership
• Sure-fire methods for CFOs to get their content/presentation/speech into these channels and ways to increase exposure
• Case studies of other CFOs that have had success creating a personal brand for themselves and important lessons learned
Praise for ExecSense Webinars:
“Thorough, informative and interesting...an efficient, effective means of gaining in depth insight into topics that affect every executive's business decision-making.” - Greg Nowak, Partner, Pepper Hamilton
“Well organized, well articulated, and easy to follow. The ExecSense webinar I attended was the best virtual learning experience I've had in quite some time.” – Brian K. Moore, HR Communications, Humana
“...get leading intelligence without ever leaving your office.” – Alex Wilmerding, Vice President, Citigroup
As with any ExecSense webinar, if you are not 100% happy with this webinar, you can exchange it for any other webinar. Upon ordering, ExecSense will email you the call-in number for you to listen from your office or mobile phone while viewing the PowerPoint slides (while you can view the PowerPoint online as a webinar, we will also be emailing you the PowerPoint file so you can listen offline, print out the slides, or even transfer the slide jpegs to view on your Blackberry/iPhone/iPod).
Purchasing Options
Option 1: Registration for 1 + Free Pass for a Colleague + Access All Webinars for 1 Year – $500
Subscription includes access to all previous and upcoming webinars (a $5,000 value) on the most important topics, trends and technologies for CFOs that arise over the course of the upcoming year, and webinars that keep you in-the-know on topics such as “Public Speaking & Presentation Skills for CFOs,” “How to Get on Boards of Directors as a CFO,” “Sales Skills, Tips & Tricks for CFOs,” “What CFOs Need to Know About Social Networking Web Sites,” “Tips, Tricks & Apps for CFOs with an iPhone/Blackberry,” “How to Become an Expert Negotiator as a CFO,” “Conflict Management Strategies for CFOs,” and “How to Become Tech-Savvy as a CFO.” Upon subscribing, you’ll start receiving an email every two weeks notifying you of upcoming webinars, for which you can attend any live or have the files sent to you afterwards (you will also receive a username/password to be able to download any previous webinar directly from our web site). Free pass is for this webinar and the access code can be emailed to any colleague.
Option 2: Registration for 1 Person to View This Webinar – $250 Per Attendee
If you would like to register multiple people to attend this webinar, please update the number of people in the QTY column on the next page once you click on the Add to Cart button. The access code you receive if signing up for one person will only be valid for one attendee.
For information on bulk discounts or companywide access to all webinars, please email store@execsense.com.
